Strategy, Website, Brand

Sparklet. A brand and web experience shaped around energetic motion, expressive visuals, and clear product storytelling. The project brings together identity, interface, and motion direction in one focused presentation.

I shaped Sparklet as a compact brand and web presentation, using energetic visuals, motion-focused media, and a simple page rhythm to make the project feel direct, vivid, and easy to scan.

Key Impact

  • Brand expression
  • Website presentation
  • Motion direction
  • Media sequencing
  • Visual polish

Some highlights

  • Bold launch visuals
  • Reusable project media blocks
  • Mixed image and video layout
  • Final motion showcase
  • Clear project page structure

Team

  • Jason Festa (Art Director)
  • Ruslan Reznichenko (Product Designer)